Redesign of Achatduneuf.com, 1st comparator in new real estate
Achatduneuf.com is an Internet marketplace specializing in the marketing and promotion of new real estate . She selects the latest real estate articles for you daily to keep you informed of news and upcoming tax measures.
Achatduneuf.com's vocation is to connect individuals looking for advice on finding the ideal property and real estate professionals. Buyduneuf.com offers you detailed access to almost all new real estate programs (everywhere) in France , via a geolocation system to precisely locate residences and know their surroundings.
Redesign of the site and quantified objectives multiplied by 2
Having a site is good, making it perform well is better. Julien Arthapignet, an innovative business manager, has been very successful in establishing himself locally over the past few years. With their expertise and advice, he decided to make their website the first comparator in new real estate. For this, he hired human resources, an entire team of developers, and surrounded himself with expert service providers such as Merka-TIC.
Our mission, to deploy an architecture of web pages optimized for Google and visitors, to build a semantic cocoon. Indeed, any web project must logically comply with a certain number of rules in terms of SEO (SEO: Search Engine Optimization or natural referencing). Here are the three main ones:
Rule # 1 : Any website needs to be visible on search engines in general, and Google in particular. Google represents on average 93% of internet searches in Europe. This traffic usually represents at least 50% of the total traffic on the site. It therefore seems absolutely impossible to do without these visits, whatever your industry.
Rule N ° 2 : Any SEO optimization carried out before the site is put online is more effective than if it is carried out downstream.
Rule N ° 3 : Very often, website creation agencies, or a team of developers, do not deliver a "Google friendly" website by default. Google SEO is not within the competence of a developer. It's another job.
SEO Technical Specifications
So below is a summary of the different points to consider in creating a website optimized for search engines in terms of HTML code and site design.
Structuring content into Hn tags
Using the Web Developer extension
“Description” meta tags
Semantic markup and "rich snippets"
Meta “keywords” tags
Image file name
ALT attribute of images
Flash content and SEO brakes
Extension and domain name
Index Mobile First
Site security (HTTPS)
Faceted navigation management
Internal engine results pages
Deindexing the test site
Bold editorial content
Possibility to indicate Hn tags in the content
Management of errors on unavailable items
Without mastery, power is nothing said Mr. Pirelli. Popularity is the same. Once the site has been deployed, inexpensive and effective leverage should be provided.
This complete and sustainable SEO technique revolves around a quality c ontenu that covers the triptych: expertise, authority, trust and is the only complete technique combining a technical, marketing and sales SEO approach .
Return on investment
Did you know that google referencing is the central pillar of your communication? Undoubtedly the most profitable leverage around which your paid advertising actions should revolve.
Merka-TIC's SEO has enabled us to climb into the 1st Google positions on central keywords relating to our activity of transactional in pharmacies. But also on a very large number of related queries. The benefits are excellent! ” - see our SEO case studies
Launched in 2019, the oceanadventure.surf platform immediately generated a volume of business allowing my team to generate a few thousand euros per month. This allows us to target 500K € in 2021. See our SEO case studies
Proven to work in multiple sectors of activity ranging from local gastronomy to video games, including bank comparators, construction and renovation services, or new real estate, we also work for liberal professions: osteopaths, lawyers ... ZENDOC: Contract Automation Software , we take pleasure in discovering your business and helping you activate effective leverage.
Specialist in growthacking and e-commerce , you will benefit from our experience to develop your activity on the internet in record time.
Derrière le flegme du surfeur se cache un professionnel aguerri aux techniques de webmarketing avancées qui vous permettront de surclasser vos... concurrents. Nicolas est un professionnel que je recommande !plus