SEO Website
Bayonne, Basque Country
The SEO consultants of our agency develop long-lasting SEO strategies for websites in Bayonne, Anglet, Biarritz and the Basque Country in particular as well as in the rest of Aquitaine such as Pau , Dax or Bordeaux . Our methodology and analysis is based on the creation of quality content and external links , totally interwoven with the activity of your company.
Develop your turnover and
lower your cost of acquiring traffic.
SEO Basque Country - Strategy
Quality content for your website and promotional advertising actions in search engines like Google , Bing, Yahoo, Qwant and social networks like Facebook , Linkedin , Instagram , Pinterest ... allow you to attract very potential customers. targeted. A web design allowing to enhance your brand image coupled with complete and efficient navigation scenarios will allow you to gain turnover.Competitive Benchmark and Webmarketing
Commercial communication on the internet is a subtle blend of marketing, technical and commercial . Identifying competitive forces, positioning yourself, highlighting the customer advantages of its offers are the fundamental principles to apply. For the technical part, we take care of applying the google and internet standards for you and establishing your calendar of promotional actions (commercial offers, publications ...).
Clientele Typology and Navigation Scenarios
At the heart of this strategy, the type or types of customer (s) that we target. What are their habits, their purchasing journey, the media and channels used ... We will have you fill out a persona sheet , we will work on scenarios in order to optimize the customer experience on your site and thus achieve your various objectives of conquest and loyalty.
SEO Basque Country
Tools & training
The use of nomadic terminals has generated significant changes in the technical aspect of natural referencing of internet sites. For this reason, it is important to continually learn and use professional and precise tools.
SEO training
What is Google SEO in 2018? Why is this a central skill in digital communication? How to become a good SEO consultant ... see here for a definition of SEO. The SEO Bootcamp is a training course provided by Laurent Bourrelly, SEO & SEA consultant since 2004, its mission is to bring visibility, traffic and performance to my clients. Voted 3rd best SEO in France (Journal du Net ranking), he is also a certified Google Adwords Partner. http://www.bootcampseo.net/
SEO and web marketing tool
Yooda is much more than a tool to measure its positions in google in France and internationally. It makes it possible to measure the positions of its competitors and to evaluate its performance in relation to them. Yooda's "Insight - Market Explorer" module allows you to estimate the volume of demand for keywords and themes.
Popularity analysis tool (offsite)



Semantic analysis tool (onsite)
How to have optimized, relevant and intelligent content? Your Text Guru covers the expectations of search engines such as adopting a hierarchical and organizational structure. Clearly the engines want to find certain elements in your texts, but also want to find a logical organization of your content pages between them.
We can also use other tools:
Keyword and content density analysis: Alyze.info
Content duplication rate analysis: Copyscape.com
Conversion Tracking
Structuring the content into layers of information relating to the intentions of Internet users increases your visibility as well as your sales potential:
Example: a catalog of real estate (=> level 1 buyers) to which we add a blog "expert advice" which is aimed at people looking for information ... but information prior to the act of purchase!
On a website, we can materialize all your goals and necessarily follow their conversion. We mainly use Google Analytics and yandex for behavioral analysis.
How can you help?
You need to develop the visibility of your brand or you are going to launch a new product, contact us!
Web Marketing, definition
SEO consultant, SEO consultant, web marketer, business developer, e merchandiser, metrics analyzer ... a set of professions that can be grouped under the theme of web marketing. But what is Webmarketing? For my part, I would say that it is the same thing as traditional marketing, that is to say a set of sciences and techniques which makes it possible to promote the meeting of supply and demand . On the internet, the difference with marketing is technique, at its heart Google SEO and metrics analysis. With tools like Google Analytics that track your traffic in detail, it's never been easier to measure your communication performance. The objective of web marketing is to deploy a catalog of products and services in order to arouse the interest of customers in order to deploy a turnover, a brand image, etc. The first step in a good marketing plan is the earlier definition of a business strategy:
- objective: positioning on the market,
- targets: clients 1, clients 2, prescribers ...
- strategy: quantified objectives,
- tactics: operational resources / marketing plan
E-commerce and E-business
The Internet has today become the main channel for distance selling and is replacing what used to be called mail order sales.
E-commerce only represents part of the challenges of Internet commerce. The presence of companies on the web and their dynamics also impact purchases made in points of sale or in BtoB (eg catalog of pharmacies Pharmathèque).
As a complementary action to the implementation of transaction mechanisms, this requires the definition of an online and offline marketing action plan.
89 Clients
Speaker SEOCamp
43 lectures
+1,200 cups of coffee
Our MINDSET
We innovate by bringing you greater SEO efficiency. Our goal :
support you effectively, now and for a long time!
Passionate about customer projects
Our SEO marketing work speaks for itself. We offer exceptional and tailor-made service for each of our clients, large or small.
Customer testimonials
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Nous n'arrivions pas à faire décoller le chiffre d'affaires et grâce à Merka-TIC nous avons pu réaliser un CA de plusieurs centaines de milliers d'euros l'an dernier sur internet. voir études de cas SEO


Le SEO de Merka-TIC nous a permis de monter dans les 1ères positions de Google sur les mots clés centraux relatifs à notre activité de transactionnaire en officines de pharmacies. Mais aussi sur un très grand nombre de requêtes connexes. Les retombées sont excellentes !” - voir nos études de cas SEO


Tell us about your projects
We will support your business with passion!
Attract and persuade your target market by increasing the visibility of your website in the search engines with good content and popularity!
Testimonials
See the testimonials
Le SEO de Merka-TIC nous a permis de monter dans les 1ères positions de Google sur les mots clés centraux relatifs à notre activité de transactionnaire en officines de pharmacies. Mais aussi sur un très grand nombre de requêtes connexes. Les retombées sont excellentes !” - voir nos études de cas SEO

