Local SEO
Bordeaux

Our team develops long-lasting SEO strategies for websites from Bordeaux to Bergerac via Arcachon and Gironde in particular, as well as in the Landes or in the Basque country and Béarn . Our methodology and analysis is based on the creation of quality content and external links , totally interwoven with the activity of your company.

Develop your turnover and
lower your cost of acquiring traffic.

SEO Bordeaux - Strategy

Quality content for your website and promotional advertising actions in search engines like Google , Bing, Yahoo, Qwant and social networks like Facebook , Linkedin , Instagram , Pinterest ... allow you to attract very potential customers. targeted. A web design allowing to enhance your brand image coupled with complete and efficient navigation scenarios will allow you to gain turnover.  

Competitive Benchmark and Webmarketing

Commercial communication on the internet is a subtle blend of marketing, technical and commercial . Identifying competitive forces, positioning yourself, highlighting the customer advantages of its offers are the fundamental principles to apply. For the technical part, we take care of applying the google and internet standards for you and establishing your calendar of promotional actions (commercial offers, publications ...).

Clientele Typology and Navigation Scenarios

At the heart of this strategy, the type or types of customer (s) that we target. What are their habits, their purchasing journey, the media and channels used ... We will have you fill out a persona sheet , we will work on scenarios in order to optimize the customer experience on your site and thus achieve your various objectives of conquest and loyalty.


SEO Basque Country

Tools & training

The use of nomadic terminals has generated significant changes in the technical aspect of natural referencing of internet sites. For this reason, it is important to continually learn and use professional and precise tools.

SEO training

What is Google SEO in 2018? Why is this a central skill in digital communication? How to become a good SEO consultant ... see here for a definition of SEO. The SEO Bootcamp is a training course provided by Laurent Bourrelly, SEO & SEA consultant since 2004, its mission is to bring visibility, traffic and performance to my clients. Voted 3rd best SEO in France (Journal du Net ranking), he is also a certified Google Adwords Partner. http://www.bootcampseo.net/

SEO and web marketing tool

Yooda is much more than a tool to measure its positions in google in France and internationally. It makes it possible to measure the positions of its competitors and to evaluate its performance in relation to them. Yooda's "Insight - Market Explorer" module allows you to estimate the volume of demand for keywords and themes.

Webmarketing and SEO tool in the Basque country

Popularity analysis tool (offsite)

Once the fundamentals are in place, you may discover that it is not easy to take positions on very competitive keywords. You will then need netlinking campaigns to develop your popularity. In order to dominate google and your competitors, we use SEObserver, a very complete tool that combines many features but also data from Majectic SEO and SEM Rush. For a link profile analysis we will use CognitiveSEO or equivalent.
SEObserver

Semantic analysis tool (onsite)

How to have optimized, relevant and intelligent content? Your Text Guru covers the expectations of search engines such as adopting a hierarchical and organizational structure. Clearly the engines want to find certain elements in your texts, but also want to find a logical organization of your content pages between them.

We can also use other tools:

Keyword and content density analysis: Alyze.info

Content duplication rate analysis: Copyscape.com

Conversion Tracking

Structuring the content into layers of information relating to the intentions of Internet users increases your visibility as well as your sales potential:

Example: a catalog of real estate (=> level 1 buyers) to which we add a blog "expert advice" which is aimed at people looking for information ... but information prior to the act of purchase!

On a website, we can materialize all your goals and necessarily follow their conversion. We mainly use Google Analytics and yandex for behavioral analysis.

How can you help?

You need to develop the visibility of your brand or you are going to launch a new product, contact us!

Web Marketing, definition

SEO consultant, SEO consultant, web marketer, business developer, e merchandiser, metrics analyzer ... a set of professions that can be grouped under the theme of web marketing. But what is Webmarketing? For my part, I would say that it is the same thing as traditional marketing, that is to say a set of sciences and techniques which makes it possible to promote the meeting of supply and demand . On the internet, the difference with marketing is technique, at its heart Google SEO and metrics analysis. With tools like Google Analytics that track your traffic in detail, it's never been easier to measure your communication performance. The objective of web marketing is to deploy a catalog of products and services in order to arouse the interest of customers in order to deploy a turnover, a brand image, etc. The first step in a good marketing plan is the earlier definition of a business strategy:

  • objective: positioning on the market,
  • targets: clients 1, clients 2, prescribers ...
  • strategy: quantified objectives,
  • tactics: operational resources / marketing plan

E-commerce and E-business

182,000 merchant sites, an average basket of 78 Euros, a turnover of 64.5 billion euros in 2016 (Source Fevad), ecommerce, or electronic commerce is a sector that has developed very quickly these recent years thanks in particular to new technologies, Internet and mobile terminals, consoles and connected TV.

The Internet has today become the main channel for distance selling and is replacing what used to be called mail order sales.

E-commerce only represents part of the challenges of Internet commerce. The presence of companies on the web and their dynamics also impact purchases made in points of sale or in BtoB (eg catalog of pharmacies Pharmathèque).

As a complementary action to the implementation of transaction mechanisms, this requires the definition of an online and offline marketing action plan.

89 Clients 

Speaker SEOCamp

43 lectures

+1,200 cups of coffee

Our MINDSET

We innovate by bringing you greater SEO efficiency. Our goal :

support you effectively, now and for a long time!

Passionate about customer projects

Our SEO marketing work speaks for itself. We offer exceptional and tailor-made service for each of our clients, large or small.

Customer testimonials

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Tell us about your projects

We will support your business with passion!

Attract and persuade your target market by increasing the visibility of your website in the search engines with good content and popularity!

Testimonials

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